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Clean Beauty
innovation in pharmacies
It is impossible to talk about clean beauty in Brazil COMMITMENT TO SUSTAINABLE DEVELOPMENT
without mentioning Simple Organic. With over seven As a signatory of the UN Global Compact and a participant
years of growth, the brand has steadily established in the COP for the third consecutive year, we implement
itself in the market. From the beginning, we understood solutions that offer social and environmental benefits,
that small actions can positively impact the planet. aligning with the Sustainable Development Goals (SDGs).
We play an educational and engaging role, built daily SDG 2: We support small farmers and extractive
through our community relationships, to encourage a communities in the Amazon. Last year, in partnership with
more critical purchasing perspective, aiming to balance the Beraca Institute, we built artisanal oil extraction houses
consumption and awareness. After all, change begins in the Anajás community on Marajó Island, strengthening
from within. the local economy.
Beyond providing qualified information, Simple SDG 12: Our Packaging Policy adheres to the criteria
Organic operates on several fronts, demonstrating that established by the National Solid Waste Policy (PNRS):
sustainability is a feasible path. Here, it starts with the no double layers of plastic, easy disassembly and
rigorous selection of raw material and packaging suppliers, predominantly glass to maintain recycling value for
support for extractive communities, sponsorship of social cooperatives.
projects and carbon neutrality in our logistics operations
and penetrating the Farma channel, another door we are Our raw materials come from sustainable management,
opening to democratize clean and sustainable beauty. and our suppliers are monitored according to the brand’s
socio-environmental criteria.
This marked a new chapter in our history, reaching more
than 2,000 pharmacies across the country, which enabled For e-commerce purchases, we use corn-based extruded
us to be even closer to our community. materials that can be repurposed as plant fertilizer after use.
SDG 13: We encourage our consumers to join our Reverse
Logistics Program so that empty packaging is directed to
associations, cooperatives and selective collection and
recycling operators.
100% of the packaging released into the market is recycled
through environmental compensation, supporting recycling
cooperatives.
We adopt Carbon Neutral Shipping to offset the carbon
emissions from our product deliveries.
SDG 14: In partnership with Sea Shepherd Brasil, an
international non-profit marine conservation organization,
we train divers and contribute to purchasing professional
equipment and training for dive instructors to remove
ghost nets from the seabed. These efforts have removed
nearly half a ton of underwater waste.
Our concern with plastic and microplastics extends beyond
packaging and formulas. We have developed the Simple
Bag, an exclusive, 100% compostable, plastic-free and
zero-waste bag.
We also replaced ingredients in traditional sunscreen
formulas that contribute to coral bleaching in our
Simple Sun line. Instead, we use safe filters with better
environmental compatibility, enhanced by Eco Sun Pass
technology.
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